Our friend Toys Network has been closely following Fisher Price, and today he will bring you the latest updates on some toys recalled from the brand Fisher Price.
Estimated reading time: 3 minutes
Table of contents
Fisher Price, a well-known infant and toddler brand under Mattel, recently announced the recall of approximately 400,000 baby toys. Fortunately, no injuries or fatalities have been reported.
A total of 400,000 units have been sold
According to the recall notice, the toy in question is a dumbbell toy from a baby toy gift set (Baby Bicep Gift Set). The gray end caps on the dumbbell may detach, posing a potential choking hazard if ingested by infants. So far, Fisher-Price has received seven reports of the end caps coming off, but fortunately, no injuries or fatalities have been reported.
It is reported that this product, designed for infants aged 3 months and older, was manufactured in China and Vietnam. It was sold in stores across the United States from April 2020 to August 2024, with a retail price of approximately $18.
Sales channels included brick-and-mortar stores such as Walmart, Kohls, Fred Meyer, Hobby Lobby, Marshalls, TJMaxx, Buy Buy Baby, and Target, as well as online platforms like Amazon.com, Walmart.com, Zulily.com, and Target.com.
Over the four-year period, approximately 366,200 units were sold in the U.S. and 37,900 units in Canada, with total sales exceeding 400,000 units, all of which are included in the recall. As of the time of publication, Mattel has not issued any comments regarding the recall.
Fisher Price Recall Overview
This marks the fifth large-scale recall incident for Fisher-Price in the past six years. The previous four were:
October 2023: Recall of two wooden pull toys, totaling approximately 21,000 units.
June 2021: Recall of two Fisher-Price baby rockers, totaling approximately 170,000 units.
June 2019: Recall of 71,000 infant sleeper accessories .
April 2019: Recall of 4.7 million infant sleepers.
The brand’s performance has also been quite volatile.
In 2019, when two recalls occurred, the brand’s annual performance dropped by 7% year-over-year.
However, in 2021, despite another recall, annual performance saw a 6% increase. In 2022, the brand experienced a 10% decline for the year, but in 2023, annual performance rebounded significantly, with a 14% year-over-year increase, marking the best result in recent years.
In the first half of this year, Fisher-Price’s revenue reached $229 million, up 6% year-over-year.
What do you think about the recent recall of 400,000 Baby Biceps Gift Set toys by Fisher-Price? Do you or your little ones play with Fisher-Price toys? How do you feel about them? Feel free to share your thoughts in the comments!
